DAMA Peru hosted a tremendous event as their inaugural meeting and I was honored to be asked to contribute virtually as it was still during the pandemic.  Their advertisement follows (the program starts at 10:50) if you want to skip the chapter business portion of the meeting): 

Building a Data Strategy:  
It Should Be Concise, Actionable, and Understandable by Business and IT! 

When it comes to building a data strategy, plans are useless but planning in invaluable, says data management authority and Associate Professor at Virginia Commonwealth University Peter Aiken. And planning is what you'll learn in this pre-conference workshop. Aiken teaches how to apply data strategically in support of strategy. Trying to write a good (much less perfect) data strategy on the first attempt is generally not productive. By refocusing on crawl, walk, run approaches to using data strategically, data is able to keep up with agile, evolving strategies. This approach will contribute more to three primary organizational data goals than other efforts: Your organization’s data; the way your people use data; and how your people use data to achieve your organizational strategy.  In this workshop, you will learn about:

• Basics of data strategy, why strategy is necessary

• Identify prerequisites for effective use of data strategy and common pitfalls

• The importance of balancing business operation and innovation